News
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Diamonds vs. Gold in Dubai: Which Really Rules?
Dubai and jewelry go hand in hand. You can’t think of the city without picturing the Gold Souk, walls of 22k bangles stacked high, or the diamond boutiques in DIFC...
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Thinking You’ll “Resell” That Natural Diamond? Read This First.
Let’s Get Real About Diamond “Returns”A lot of people still walk into jewelry stores thinking they’re buying an asset. “I’ll wear it now, sell it later.” Sounds good in theory,...
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The Right Way to Untangle Necklaces
Few things are more frustrating than reaching for your favorite necklace only to find it tangled in a tight knot, especially when you're in a hurry. Whether it's a delicate...
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How to Pawn or Sell Your Gold Jewelry
Whether you need quick cash or want to let go of pieces you no longer wear, pawning or selling gold jewelry is a common and practical option. But not all...
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What “Gold Filled” Really Means (and Is It Worth It?)
When you’re shopping for jewelry, you’ll probably see the term “gold filled” pop up quite a bit - especially in pieces that look like solid gold but don’t carry the solid...
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Why Indians Fly 2,000 km Just to Buy Gold in Dubai
If you've ever been on a flight from India to Dubai, there's a solid chance that more than half the passengers aren’t going for a beach vacation or desert safari....
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How to Spot Greenwashing in Jewelry Marketing
Let’s be honest—shopping for jewelry is supposed to feel good. You fall in love with a gorgeous piece, you imagine the story behind it, and you feel just a little...
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Why Gold Prices Fluctuate - and When to Buy
You check the price of gold today. It's up. You check next week—it's down. What gives? Gold may be timeless, but its price? Not so much. It dances to the...
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Is “Investment Jewelry” Actually Worth It?
We’ve all done it. Walked into a jewelry store with full intention to just browse, then locked eyes with a piece that made your heart skip. And then we whisper those...
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Is Gold Really Cheaper in Dubai - Or Is It Just Tourist Bait?
If you've ever traveled to Dubai—or even thought about it—you’ve probably heard the classic line: “Buy gold there, it’s cheaper!” It’s one of the city’s most hyped promises, right up...
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Why Yellow Gold is Making a Comeback in Modern Jewelry
For a while, it seemed like white gold, platinum, and rose gold were the go-to choices in the world of jewelry. Sleek, modern, and often paired with diamonds, these metals...
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Discovering Green Gold: The Hidden Gem in Jewelry
IntroductionWhen you think of gold, you probably imagine the classic yellow hue or the trendy rose gold. However, there’s another type of gold that's growing in popularity but remains largely...