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Here’s the thing no one really tells you , diamonds don’t always hold their value the way people think they do. Especially in Dubai, where the jewelry scene is fast,...

  Anyone who spends time around the diamond trade in Dubai quickly understands why people in the industry speak about it with such excitement. The city has shifted from being...

Dubai has always been a city that doesn’t do “small.” From towers to cars to weddings, everything here leans toward scale. And now, engagement rings are following the same path....

Dubai has always been a city that thrives on innovation, luxury, and forward thinking, and now, that extends to how you buy fine jewelry. Azzallure is officially a crypto-friendly fine jewelry...

Blue diamonds have that energy , the kind that makes even seasoned collectors pause mid-sentence. They’re not just rare. They’re mythical. The kind of rarity that doesn’t shout, just lingers,...

There’s something about Dubai and diamonds , an unspoken connection. The city shines, its women shine, and their jewelry does too. But here’s what most people outside the industry don’t...

There’s something happening between Bvlgari and India , and it’s not just another brand collaboration. It’s a love story built on strategy, culture, and timing. It all started when Priyanka...

It’s one of the most common lines in the jewelry world: “Buy diamonds, they’re an investment.” The phrase has been passed down for generations, but the reality is very different....

Jewelry can make or break a look. But as much as we love wearing it, not everyone knows how to really care for it. That’s why when Priyanka Chopra dropped...

Big, bold, and impossible to ignore , chunky rings have officially entered the bridal chat. Gone are the days when brides stuck to dainty little bands and quiet solitaires. Today’s...

At the Hong Kong Jewellery Show this year, one banner stood out among all the sparkle:“We charge only for the gold, lab diamonds are free.” A statement like this doesn’t...

Sure, the arguments on Bollywood Wives kept people talking, but let’s be honest , Shalini Passi’s jewelry was the real moment. There’s just something about the way she wears it....